The King of AIDS Awearness: POZ Interviews Kenneth Cole
amfAR Chairman Kenneth Cole is known for saying, “What you stand for is more important than what you stand in.” As chairman of Kenneth Cole Productions, he pioneered the use of social marketing to provoke thought and inspire change, and he has created many memorable public service advertising campaigns for amfAR. In this wide-ranging interview in POZ magazine, Cole recalls his most controversial campaigns, explains the importance of challenging the status quo, and describes his ongoing battle to end the stigma associated with HIV/AIDS.
Click here to read the POZ interview.
Taking a Stand, Inspiring Action: Two Decades of amfAR Ad Campaigns